/* =============================================
   ICON: программа Ксении Кот
   Palette: milk, airy blush, soft plum
   ============================================= */

:root {
    --c-ink:           #432E35;
    --c-ink-soft:      #5E424C;
    --c-camel:         #D6A2B0;
    --c-camel-dark:    #A86E80;
    --c-camel-light:   #F6E6EA;
    --c-primary:       var(--c-ink);
    --c-primary-dark:  var(--c-ink-soft);
    --c-primary-light: var(--c-camel-light);
    --c-accent:        var(--c-camel);
    --c-text:          #35272C;
    --c-text-mid:      #715B63;
    --c-text-soft:     #9E8890;
    --c-white:         #ffffff;
    --c-bg:            #FFFCFA;
    --c-bg-alt:        #FAF1F3;
    --c-bg-dark:       #684651;
    --c-border:        #EAD8DD;

    --c-gold:          #C4A06A;

    --font-h: 'PT Sans', system-ui, -apple-system, sans-serif;
    --font-i: 'PT Serif', Georgia, serif;
    --font-b: 'PT Sans', system-ui, -apple-system, sans-serif;

    --r-sm: 999px;
    --r-md: 18px;
    --r-lg: 28px;
    --sh-sm: 0 4px 18px rgba(112,68,84,0.07);
    --sh-md: 0 14px 38px rgba(112,68,84,0.10);
    --sh-lg: 0 24px 64px rgba(112,68,84,0.14);
    --t: 0.3s ease;
}

*, *::before, *::after { margin:0; padding:0; box-sizing:border-box; }
[hidden] { display:none !important; }

html { scroll-behavior:smooth; font-size:16px; }

body {
    font-family: var(--font-b);
    color: var(--c-text);
    background: var(--c-bg);
    line-height: 1.65;
    -webkit-font-smoothing: antialiased;
}

img { max-width:100%; height:auto; display:block; }
a { color:inherit; text-decoration:none; transition:color var(--t); }
ul { list-style:none; }

/* ---- Layout ---- */
.container { max-width:1120px; margin:0 auto; padding:0 24px; }

/* ---- ICON visual gallery ---- */
.icon-visuals { padding:88px 0; background:var(--c-bg-dark); }
.icon-visuals__head { text-align:center; margin-bottom:42px; }
.icon-visuals__head .section-label { color:rgba(255,255,255,0.58); }
.icon-visuals__head .section-title { color:var(--c-white); margin-top:16px; }
.icon-visuals__head .section-title em { color:var(--c-camel); }
.icon-visuals__grid { display:grid; grid-template-columns:repeat(4,1fr); gap:12px; }
.icon-visuals__grid figure { aspect-ratio:4/5; overflow:hidden; background:var(--c-ink-soft); }
.icon-visuals__grid img { width:100%; height:100%; object-fit:cover; transition:transform .7s cubic-bezier(.22,1,.36,1); }
.icon-visuals__grid figure:hover img { transform:scale(1.03); }

@media (max-width:700px) {
    .icon-visuals { padding:64px 0; }
    .icon-visuals__head { margin-bottom:30px; }
    .icon-visuals__grid { grid-template-columns:repeat(2,1fr); gap:8px; }
}

.section { padding:104px 0; }
.section--alt { background: var(--c-bg-alt); }
.section--dark { background: var(--c-bg-dark); }

/* ---- Typography ---- */
.section-label {
    display:inline-flex;
    align-items:center;
    gap:9px;
    font-size:0.72rem;
    font-weight:700;
    letter-spacing:0.22em;
    text-transform:uppercase;
    color: var(--c-camel-dark);
    margin-bottom:18px;
}
.section-label--light { color: rgba(255,255,255,0.62); }

.section-title {
    font-family: var(--font-h);
    font-size: clamp(2.1rem, 4vw, 3.3rem);
    font-weight: 700;
    line-height: 1.12;
    letter-spacing: -0.02em;
    color: var(--c-text);
    margin-bottom: 18px;
}
.section-title--light { color: var(--c-white); }
.section-title em { font-family: var(--font-i); font-style:italic; font-weight:300; color: var(--c-camel-dark); }
.section-title--light em { color: var(--c-camel); }

.section-sub {
    font-size: 1rem;
    color: var(--c-text-mid);
    max-width: 600px;
    line-height: 1.75;
}

.section-header { text-align:center; margin-bottom:56px; }
.section-header .section-sub { margin:0 auto; }

/* ---- Buttons ---- */
.btn {
    display:inline-flex;
    align-items:center;
    justify-content:center;
    font-family: var(--font-b);
    font-size:0.8125rem;
    font-weight:700;
    letter-spacing:0.06em;
    text-transform:uppercase;
    border:1px solid transparent;
    border-radius:var(--r-sm);
    padding:15px 34px;
    cursor:pointer;
    transition:all var(--t);
    white-space:nowrap;
    position: relative;
    overflow: hidden;
}
.btn--primary {
    background: var(--c-ink);
    color: var(--c-white);
    border-color: var(--c-ink);
}
.btn--primary:hover {
    background: var(--c-ink-soft);
    border-color: var(--c-ink-soft);
    transform:translateY(-2px);
    box-shadow: 0 10px 24px rgba(23,20,15,0.28);
}
.btn--primary::after {
    content: '';
    position: absolute;
    top: 50%; left: 50%;
    width: 0; height: 0;
    border-radius: 50%;
    background: rgba(255,255,255,0.14);
    transform: translate(-50%, -50%);
    transition: width 0.6s ease, height 0.6s ease;
}
.btn--primary:hover::after { width: 320px; height: 320px; }
.btn--outline {
    background:transparent;
    color: var(--c-ink);
    border-color: var(--c-ink);
}
.btn--outline:hover {
    background: var(--c-ink);
    color: var(--c-white);
}
.btn--outline-white {
    background:transparent;
    color: var(--c-white);
    border-color: rgba(255,255,255,0.5);
}
.btn--outline-white:hover {
    background: rgba(255,255,255,0.1);
    border-color: var(--c-white);
}
.btn--lg { padding:18px 42px; font-size:0.85rem; }
.btn--sm { padding:10px 22px; font-size:0.72rem; }

/* ---- Header ---- */
.header {
    position:fixed; top:0; left:0; right:0; z-index:1000;
    background:rgba(248,245,239,0.92);
    backdrop-filter:blur(14px);
    border-bottom:1px solid var(--c-border);
    transition:all var(--t);
}
.header--scrolled { box-shadow: var(--sh-sm); }
.header__inner {
    display:flex; align-items:center; justify-content:space-between;
    height:72px; gap:24px;
}
.header__logo {
    font-family: var(--font-h);
    font-size:1.35rem;
    font-weight:600;
    letter-spacing:0.06em;
    color: var(--c-ink);
}
.header__logo span { color: var(--c-camel-dark); }
.header__nav { display:flex; gap:30px; align-items:center; }
.header__nav a {
    font-size:0.8rem;
    font-weight:500;
    letter-spacing:0.02em;
    color: var(--c-text-mid);
    transition:color var(--t);
}
.header__nav a:hover { color: var(--c-ink); }
.header__cta { display:flex; align-items:center; gap:16px; }

.hamburger {
    display:none; flex-direction:column; gap:5px;
    background:none; border:none; cursor:pointer; padding:4px;
}
.hamburger span {
    display:block; width:22px; height:1.5px;
    background: var(--c-text); border-radius:2px;
    transition:all var(--t);
}
.hamburger.active span:nth-child(1) { transform:translateY(6.5px) rotate(45deg); }
.hamburger.active span:nth-child(2) { opacity:0; }
.hamburger.active span:nth-child(3) { transform:translateY(-6.5px) rotate(-45deg); }

.mobile-nav {
    display:none; position:fixed; inset:72px 0 0 0;
    background: var(--c-bg); z-index:999;
    flex-direction:column; padding:32px 24px;
    gap:24px; overflow-y:auto;
}
.mobile-nav.active { display:flex; }
.mobile-nav a {
    font-size:1.1rem; font-weight:400;
    color: var(--c-text-mid); padding:8px 0;
    border-bottom:1px solid var(--c-border);
}
.mobile-nav a:last-child { border-bottom:none; }

/* ---- Hero ---- */
.hero {
    min-height:100vh;
    display:grid;
    grid-template-columns:1fr 1fr;
    align-items:center;
    padding-top:72px;
    overflow:hidden;
    position:relative;
    background: var(--c-bg);
}
.hero__content {
    padding:80px 48px 80px 0;
    max-width:580px;
    margin-left:auto;
}
.hero__eyebrow {
    display:inline-flex;
    align-items:center;
    gap:10px;
    font-size:0.7rem; font-weight:600;
    letter-spacing:0.2em; text-transform:uppercase;
    color: var(--c-ink);
    margin-bottom:30px;
    animation: slide-down 0.8s cubic-bezier(0.22, 1, 0.36, 1) backwards;
    animation-delay: 0.1s;
}
.hero__eyebrow::before { content:''; display:block; width:24px; height:1px; background: var(--c-ink); }
.hero__title {
    font-family: var(--font-h);
    font-size: clamp(2.6rem, 5vw, 4.3rem);
    font-weight:600;
    line-height:1.03;
    letter-spacing:-0.02em;
    color: var(--c-text);
    margin-bottom:24px;
    animation: slide-up 1s cubic-bezier(0.22, 1, 0.36, 1) backwards;
    animation-delay: 0.25s;
}
.hero__title em {
    font-family: var(--font-i);
    font-style:italic; font-weight:400;
    background: linear-gradient(90deg, var(--c-camel-dark) 0%, var(--c-camel) 45%, var(--c-camel-dark) 100%);
    background-size: 200% 100%;
    -webkit-background-clip: text;
    background-clip: text;
    -webkit-text-fill-color: transparent;
    animation: shimmer 4s ease-in-out infinite;
}
@keyframes shimmer { 0%,100% { background-position:0% 50%; } 50% { background-position:100% 50%; } }
.hero__sub {
    font-size:1.0625rem;
    color: var(--c-text-mid);
    line-height:1.75;
    margin-bottom:36px;
    max-width:500px;
    animation: slide-up 1s cubic-bezier(0.22, 1, 0.36, 1) backwards;
    animation-delay: 0.45s;
}
.hero__actions {
    display:flex; gap:14px; flex-wrap:wrap; margin-bottom:40px;
    animation: slide-up 1s cubic-bezier(0.22, 1, 0.36, 1) backwards;
    animation-delay: 0.6s;
}
.hero__checklist { display:flex; flex-direction:column; gap:10px; }
.hero__check {
    display:flex; align-items:center; gap:9px;
    font-size:0.85rem; color: var(--c-text-mid);
}
.fade-in.visible .hero__check:nth-child(1) { animation-delay: 0.6s; }
.fade-in.visible .hero__check:nth-child(2) { animation-delay: 0.7s; }
.fade-in.visible .hero__check:nth-child(3) { animation-delay: 0.8s; }
.fade-in.visible .hero__check:nth-child(4) { animation-delay: 0.9s; }

.hero__photo {
    position:relative;
    height:100vh;
    min-height:600px;
    overflow:hidden;
    animation: photo-reveal 1.4s cubic-bezier(0.22, 1, 0.36, 1) backwards;
    animation-delay: 0.2s;
}
.hero__photo img {
    width:100%; height:100%;
    object-fit:cover; object-position:center 15%;
    filter: grayscale(0.08) contrast(1.03);
    animation: photo-zoom 1.4s cubic-bezier(0.22, 1, 0.36, 1) backwards;
    animation-delay: 0.2s;
    will-change: transform;
}
.hero__photo::after {
    content:'';
    position:absolute; inset:0;
    background: linear-gradient(200deg, rgba(23,20,15,0.02) 0%, rgba(23,20,15,0.12) 60%, rgba(23,20,15,0.38) 100%);
    pointer-events:none;
}
@keyframes photo-reveal { from { opacity:0; clip-path: inset(20% 0 0 0);} to { opacity:1; clip-path: inset(0 0 0 0);} }
@keyframes photo-zoom { from { transform: scale(1.18); } to { transform: scale(1); } }
@keyframes slide-up { from { opacity:0; transform: translateY(30px);} to { opacity:1; transform: translateY(0);} }
@keyframes slide-down { from { opacity:0; transform: translateY(-12px);} to { opacity:1; transform: translateY(0);} }

.hero__scroll {
    position:absolute; bottom:28px; left:50%; transform:translateX(-50%);
    z-index:5; display:flex; flex-direction:column; align-items:center; gap:8px;
    color: var(--c-text-mid); font-size:0.68rem; letter-spacing:0.2em; text-transform:uppercase;
    animation: float-down 2.4s ease-in-out infinite; opacity:0.5; pointer-events:none;
}
.hero__scroll-line { width:1px; height:36px; background: linear-gradient(180deg, var(--c-text-mid), transparent); }
@keyframes float-down { 0%,100% { transform: translate(-50%,0); opacity:0.4;} 50% { transform: translate(-50%,8px); opacity:0.8;} }

/* ---- Ticker ---- */
.ticker {
    background: var(--c-bg-dark);
    color: rgba(255,255,255,0.9);
    padding: 20px 0;
    overflow: hidden;
    white-space: nowrap;
    position: relative;
}
.ticker__track { display:inline-flex; animation: ticker-scroll 32s linear infinite; gap:52px; padding-left:52px; }
.ticker__item {
    font-family: var(--font-h);
    font-size: 0.95rem;
    font-weight: 500;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: rgba(255,255,255,0.85);
    display: inline-flex; align-items:center; gap:52px;
}
.ticker__item::after { content:'•'; color: var(--c-camel); font-size:0.9rem; }
@keyframes ticker-scroll { from { transform: translateX(0);} to { transform: translateX(-50%);} }

/* ---- Card grids (pain / for-whom / not-for) ---- */
.for-whom__grid {
    display:grid;
    grid-template-columns:repeat(auto-fill, minmax(260px, 1fr));
    gap:1px;
    background: var(--c-border);
    border:1px solid var(--c-border);
}
.for-card {
    background: var(--c-white);
    padding:30px 26px;
    transition: background 0.3s ease;
    position:relative;
}
.for-card:hover { background: var(--c-camel-light); }
.for-card__dot { width:5px; height:5px; border-radius:50%; background: var(--c-camel-dark); margin-bottom:16px; }
.for-card p { font-size:0.95rem; color: var(--c-text); line-height:1.6; }

/* ---- Stop-thoughts list ---- */
.stoplist {
    max-width: 720px;
    margin: 32px auto 0;
    display: flex;
    flex-direction: column;
    gap: 1px;
    background: var(--c-border);
    border-top: 1px solid var(--c-border);
    border-bottom: 1px solid var(--c-border);
}
.stoplist li {
    background: var(--c-white);
    padding: 16px 24px;
    font-family: var(--font-i);
    font-style: italic;
    font-size: 1.1rem;
    color: var(--c-text);
}

/* ---- Features ---- */
.features-grid { display:grid; grid-template-columns:1fr 1fr; gap:40px 64px; align-items:start; }
.features-cards-col { display:grid; grid-template-columns:1fr 1fr; gap:1px; background: var(--c-border); border:1px solid var(--c-border); }
.feature-card {
    background: var(--c-white);
    padding:24px 22px;
    transition: background var(--t);
}
.feature-card:hover { background: var(--c-camel-light); }
.feature-card__icon { font-size:1.1rem; margin-bottom:10px; line-height:1; opacity:0.7; }
.feature-card__title { font-family: var(--font-h); font-size:0.9rem; font-weight:600; color: var(--c-text); margin-bottom:6px; }
.feature-card__text { font-size:0.825rem; color: var(--c-text-mid); line-height:1.55; }
.features-quote {
    margin-top:28px; padding:30px 32px;
    border-left:2px solid var(--c-ink);
    background: var(--c-white);
}
.features-quote p { font-family: var(--font-i); font-size:1.3rem; font-style:italic; font-weight:400; color: var(--c-text); line-height:1.6; }

/* ---- Results grid ---- */
.results-grid {
    display:grid;
    grid-template-columns:repeat(2, 1fr);
    gap:1px;
    background: var(--c-border);
    border:1px solid var(--c-border);
}
.result-card {
    display:flex; gap:18px; align-items:flex-start;
    background: var(--c-white);
    padding:24px 26px;
    transition: background var(--t);
}
.result-card:hover { background: var(--c-camel-light); }
.result-card__num {
    font-family: var(--font-h);
    font-size:1.4rem; font-weight:700;
    color: var(--c-camel-dark);
    flex-shrink:0;
    width: 36px;
}
.result-card__text { font-size:0.95rem; color: var(--c-text); line-height:1.55; }
.result-card__text strong { color: var(--c-text); font-weight:600; }

/* ---- Timeline (weeks) ---- */
.timeline { display:flex; flex-direction:column; gap:0; }
.timeline-item { display:grid; grid-template-columns:auto 1fr; gap:0 36px; position:relative; }
.timeline-left { display:flex; flex-direction:column; align-items:center; width:60px; }
.timeline-num {
    width:48px; height:48px; border-radius:50%;
    background: var(--c-bg);
    border:1px solid var(--c-ink);
    display:flex; align-items:center; justify-content:center; flex-shrink:0;
    font-family: var(--font-h); font-size:1.05rem; color: var(--c-ink);
    transition: transform 0.4s ease, background 0.4s ease, color 0.4s ease;
}
.timeline-item:hover .timeline-num { background: var(--c-ink); color: var(--c-white); }
.timeline-line { width:1px; flex:1; background: var(--c-border); margin:6px 0; min-height:40px; }
.timeline-item:last-child .timeline-line { display:none; }
.timeline-body { padding:4px 0 48px; }
.timeline-type { font-size:0.75rem; font-weight:600; color: var(--c-text-soft); text-transform:uppercase; letter-spacing:0.14em; margin-bottom:4px; }
.timeline-title { font-family: var(--font-h); font-size:1.375rem; font-weight:700; color: var(--c-text); margin-bottom:10px; }
.timeline-result {
    font-size:0.85rem;
    font-style: italic;
    font-family: var(--font-i);
    color: var(--c-camel-dark);
    display:block;
    margin-bottom:14px;
}
.timeline-list { display:flex; flex-direction:column; gap:7px; }
.timeline-list li { font-size:0.9375rem; color: var(--c-text-mid); padding-left:18px; position:relative; }
.timeline-list li::before { content:'•'; position:absolute; left:0; color: var(--c-text-soft); }

.timeline-badges { display:flex; flex-wrap:wrap; gap:10px; margin-top:32px; }
.badge {
    display:inline-flex; align-items:center; gap:8px;
    background: transparent; border:1px solid var(--c-border);
    border-radius:2px; padding:8px 16px; font-size:0.78rem; letter-spacing:0.02em; color: var(--c-text-mid); white-space:nowrap;
}
.badge-dot { width:4px; height:4px; border-radius:50%; background: var(--c-ink); flex-shrink:0; }

/* ---- Format list ---- */
.format-grid {
    display:grid;
    grid-template-columns: 1fr 1fr;
    gap: 48px;
    max-width: 920px;
    margin: 0 auto;
}
.format-col__title {
    font-family: var(--font-h);
    font-size: 1.05rem;
    font-weight: 600;
    color: var(--c-text);
    margin-bottom: 18px;
    padding-bottom: 12px;
    border-bottom: 1px solid var(--c-ink);
}
.format-list { display:flex; flex-direction:column; gap:11px; }
.format-list li {
    font-size:0.925rem; color: var(--c-text-mid);
    padding-left:18px; position:relative; line-height:1.5;
}
.format-list li::before { content:'•'; position:absolute; left:0; color: var(--c-camel-dark); }

/* ---- Fishki (feature) grid ---- */
.fishki-grid {
    display:grid;
    grid-template-columns: repeat(3, 1fr);
    gap:1px;
    background: var(--c-border);
    border:1px solid var(--c-border);
}
.fishka-card {
    background: var(--c-white);
    padding:34px 28px;
    transition: background var(--t);
}
.fishka-card:hover { background: var(--c-camel-light); }
.fishka-card__num {
    font-family: var(--font-i); font-style:italic;
    font-size:1.6rem; color: var(--c-camel-dark); margin-bottom:14px;
}
.fishka-card__title { font-family: var(--font-h); font-size:1.05rem; font-weight:600; color: var(--c-text); margin-bottom:10px; }
.fishka-card__text { font-size:0.9rem; color: var(--c-text-mid); line-height:1.6; }

/* ---- About ---- */
.about-grid { display:grid; grid-template-columns:400px 1fr; gap:72px; align-items:center; }
.about-photo { overflow:hidden; aspect-ratio:3/4; position:relative; }
.about-photo img { width:100%; height:100%; object-fit:cover; filter: grayscale(0.1) contrast(1.02); }
.about-name { font-family: var(--font-h); font-size:2rem; font-weight:700; margin-bottom:6px; color: var(--c-text); }
.about-role { font-size:0.8rem; font-weight:600; letter-spacing:0.16em; text-transform:uppercase; color: var(--c-camel-dark); margin-bottom:24px; }
.about-text { font-size:1rem; color: var(--c-text-mid); line-height:1.8; margin-bottom:24px; }
.about-stats { display:grid; grid-template-columns:repeat(3, 1fr); gap:20px; margin-bottom:28px; }
.stat { padding:18px 0; border-top:1px solid var(--c-ink); }
.stat__num {
    font-family: var(--font-h); font-size:1.75rem; font-weight:700; line-height:1; margin-bottom:4px;
    color: var(--c-ink);
}
.stat__label { font-size:0.78rem; color: var(--c-text-soft); line-height:1.4; }

/* ---- Why now steps ---- */
.why-now {
    max-width: 760px;
    margin: 0 auto;
    text-align: center;
}
.why-now__list {
    list-style:none;
    display:flex; flex-wrap:wrap; justify-content:center; gap:8px;
    margin: 28px 0;
}
.why-now__list li {
    font-size:0.8rem; color: var(--c-text-soft);
    background: transparent;
    border:1px solid var(--c-border);
    border-radius:2px;
    padding:8px 16px;
    text-decoration: line-through;
}
.why-now__quote {
    font-family: var(--font-i);
    font-style: italic;
    font-size: 1.5rem;
    color: var(--c-text);
    line-height: 1.6;
    margin: 8px 0;
}
.why-now__quote strong { color: var(--c-ink); font-weight: 700; font-style: normal; font-family: var(--font-h); }

/* ---- Pricing ---- */
.pricing-grid { display:grid; grid-template-columns:repeat(3, 1fr); gap:1px; max-width:1080px; margin:0 auto; background: var(--c-border); border:1px solid var(--c-border); }
.pricing-card {
    background: var(--c-white);
    padding:40px 32px; position:relative;
    display:flex; flex-direction:column;
}
.pricing-card--featured {
    background: var(--c-camel-light);
}
.pricing-card--max {
    background: var(--c-ink);
    color: var(--c-white);
}
.pricing-card--max .pricing-label { color: rgba(255,255,255,0.5); }
.pricing-card--max .pricing-price { color: var(--c-white); }
.pricing-card--max .pricing-period { color: rgba(255,255,255,0.55); }
.pricing-card--max .pricing-features li { color: rgba(255,255,255,0.78); }
.pricing-badge {
    position:absolute; top:0; left:0;
    background: var(--c-ink); color: var(--c-white);
    font-size:0.65rem; font-weight:600; letter-spacing:0.12em; text-transform:uppercase;
    padding:6px 16px; white-space:nowrap;
}
.pricing-badge--gold { background: var(--c-camel); color: var(--c-ink); }
.pricing-label { font-size:0.7rem; font-weight:600; letter-spacing:0.16em; text-transform:uppercase; color: var(--c-text-soft); margin-bottom:10px; margin-top: 18px; }
.pricing-price { font-family: var(--font-h); font-size:2.4rem; font-weight:700; color: var(--c-text); line-height:1; margin-bottom:4px; }
.pricing-price sup { font-size:1.1rem; vertical-align:super; }
.pricing-period { font-size:0.8rem; color: var(--c-text-soft); margin-bottom:12px; }
.pricing-for { font-size:0.85rem; color: var(--c-text-mid); line-height:1.5; margin-bottom:22px; }
.pricing-card--max .pricing-for { color: rgba(255,255,255,0.7); }
.pricing-features { display:flex; flex-direction:column; gap:10px; margin-bottom:28px; flex-grow:1; }
.pricing-features li { display:flex; align-items:flex-start; gap:10px; font-size:0.875rem; color: var(--c-text-mid); line-height:1.5; }
.pricing-features li::before {
    content:'•'; flex-shrink:0;
    color: var(--c-camel-dark);
}
.pricing-card--max .pricing-features li::before { color: var(--c-camel); }
.pricing-card .btn { width:100%; }
.pricing-note {
    max-width: 680px; margin: 36px auto 0; text-align: center;
    color: var(--c-text-soft); font-size: 0.85rem; line-height: 1.7;
    padding: 20px; border-top: 1px solid var(--c-border);
}

/* ---- Who yes / who no split ---- */
.split-grid { display:grid; grid-template-columns:1fr 1fr; gap:1px; background: var(--c-border); }
.split-card { padding: 38px 36px; }
.split-card--no { background: var(--c-bg-alt); }
.split-card--yes { background: var(--c-ink); color: var(--c-white); }
.split-card__title { font-family: var(--font-h); font-size:1.2rem; font-weight:600; margin-bottom:22px; letter-spacing:0.01em; }
.split-card--no .split-card__title { color: var(--c-text); }
.split-card__title span { margin-right:10px; color: var(--c-camel-dark); }
.split-list { display:flex; flex-direction:column; gap:13px; }
.split-list li { font-size:0.925rem; line-height:1.55; padding-left:20px; position:relative; }
.split-card--no .split-list li { color: var(--c-text-mid); }
.split-card--no .split-list li::before { content:'•'; position:absolute; left:0; color: var(--c-text-soft); }
.split-card--yes .split-list li { color: rgba(255,255,255,0.88); }
.split-card--yes .split-list li::before { content:'•'; position:absolute; left:0; color: var(--c-camel); }

/* ---- FAQ ---- */
.faq-list { max-width:720px; margin:0 auto; display:flex; flex-direction:column; gap:0; }
.faq-item { border-bottom:1px solid var(--c-border); }
.faq-item:first-child { border-top:1px solid var(--c-border); }
.faq-question { width:100%; background:none; border:none; cursor:pointer; display:flex; align-items:center; justify-content:space-between; padding:24px 0; gap:20px; text-align:left; }
.faq-question span { font-size:1rem; font-weight:500; color: var(--c-text); line-height:1.5; }
.faq-icon { width:24px; height:24px; border-radius:50%; border:1px solid var(--c-ink); display:flex; align-items:center; justify-content:center; flex-shrink:0; transition:all var(--t); position:relative; }
.faq-icon::before, .faq-icon::after { content:''; position:absolute; background: var(--c-ink); transition:all var(--t); }
.faq-icon::before { width:9px; height:1px; }
.faq-icon::after  { width:1px; height:9px; }
.faq-item.open .faq-icon { background: var(--c-ink); }
.faq-item.open .faq-icon::before, .faq-item.open .faq-icon::after { background: var(--c-white); }
.faq-item.open .faq-icon::after  { transform:rotate(90deg); opacity:0; }
.faq-answer { overflow:hidden; max-height:0; transition:max-height 0.35s ease; }
.faq-answer-inner { padding-bottom:24px; font-size:0.9375rem; color: var(--c-text-mid); line-height:1.75; max-width: 620px; }

/* ---- Photo strips (real imagery) ---- */
.photo-strip { display:flex; gap:0; overflow:hidden; width:100%; }
.photo-strip > div { flex:1; overflow:hidden; position:relative; }
.photo-strip img { width:100%; height:100%; object-fit:cover; object-position:center; display:block; filter: grayscale(0.05) contrast(1.02); transition: transform 1.2s cubic-bezier(0.22,1,0.36,1); }
.photo-strip > div:hover img { transform: scale(1.05); }
.photo-strip--2 { height: 360px; }
.photo-strip--1 { height: 420px; }

/* ---- Branded lookbook gallery ---- */
.brand-section { background: var(--c-bg-dark); }
.brand-section .section-title { color: var(--c-white); }
.brand-section .section-title em { color: var(--c-camel); }
.brand-section .section-sub { color: rgba(255,255,255,0.6); }
.brand-gallery {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 24px;
    max-width: 860px;
    margin: 0 auto;
}
.brand-gallery__item { overflow: hidden; aspect-ratio: 4/5; }
.brand-gallery__item img {
    width: 100%; height: 100%;
    object-fit: cover; display: block;
    transition: transform 1.2s cubic-bezier(0.22,1,0.36,1);
}
.brand-gallery__item:hover img { transform: scale(1.04); }
@media (max-width:600px) {
    .brand-gallery { grid-template-columns: 1fr; gap: 16px; max-width: 360px; }
}

/* ---- B&W mood mosaic (editorial quote band) ---- */
.mood-mosaic {
    display: grid;
    grid-template-columns: repeat(5, 1fr);
    gap: 2px;
    width: 100%;
    background: var(--c-ink);
}
.mood-mosaic__tile { overflow: hidden; aspect-ratio: 1/1; position: relative; }
.mood-mosaic__tile img {
    width: 100%; height: 100%;
    object-fit: cover; display: block;
    filter: grayscale(1) contrast(1.03);
    transition: transform 1.2s cubic-bezier(0.22,1,0.36,1);
}
.mood-mosaic__tile:hover img { transform: scale(1.06); }
@media (max-width: 900px) {
    .mood-mosaic { grid-template-columns: repeat(3, 1fr); }
    .mood-mosaic__tile:nth-child(4),
    .mood-mosaic__tile:nth-child(5) { display: none; }
}
@media (max-width: 560px) {
    .mood-mosaic { grid-template-columns: repeat(2, 1fr); }
    .mood-mosaic__tile:nth-child(3) { display: none; }
}

/* ---- Final CTA ---- */
.cta-section {
    background: var(--c-ink);
    text-align:center; padding:130px 0;
}
.cta-section .section-title { color: var(--c-white); margin-bottom:18px; }
.cta-section .section-title em { color: var(--c-camel); }
.cta-section .section-sub { color:rgba(255,255,255,0.62); margin:0 auto 40px; }
.cta-actions { display:flex; justify-content:center; gap:14px; flex-wrap:wrap; }

/* ---- Footer ---- */
.footer { background: var(--c-bg-dark); padding:48px 0 36px; }
.footer__inner { display:flex; align-items:center; justify-content:space-between; flex-wrap:wrap; gap:20px; border-bottom:1px solid rgba(255,255,255,0.08); padding-bottom:28px; margin-bottom:24px; }
.footer__logo { font-family: var(--font-h); font-size:1.25rem; font-weight:600; letter-spacing:0.06em; color:rgba(255,255,255,0.9); }
.footer__logo span { color: var(--c-camel); }
.footer__links { display:flex; gap:24px; }
.footer__links a { font-size:0.85rem; color:rgba(255,255,255,0.5); transition:color var(--t); }
.footer__links a:hover { color:rgba(255,255,255,0.85); }
.footer__bottom { display:flex; align-items:center; justify-content:space-between; flex-wrap:wrap; gap:12px; }
.footer__copy { font-size:0.8rem; color:rgba(255,255,255,0.3); }
.footer__tg { font-size:0.85rem; color:rgba(255,255,255,0.5); transition:color var(--t); }
.footer__tg:hover { color: var(--c-camel); }

/* ---- Fade-in ---- */
.fade-in { opacity:0; transform:translateY(24px); transition: opacity 0.9s cubic-bezier(0.22,1,0.36,1), transform 0.9s cubic-bezier(0.22,1,0.36,1); }
.fade-in.visible { opacity:1; transform:translateY(0); }

@keyframes pop-in { from { opacity:0; transform: translateY(16px);} to { opacity:1; transform: translateY(0);} }
.fade-in.visible .for-card,
.fade-in.visible .feature-card,
.fade-in.visible .result-card,
.fade-in.visible .fishka-card,
.fade-in.visible .timeline-item,
.fade-in.visible .stat {
    animation: pop-in 0.6s cubic-bezier(0.22, 1, 0.36, 1) backwards;
}
.fade-in.visible .for-card:nth-child(1) { animation-delay: 0.03s; }
.fade-in.visible .for-card:nth-child(2) { animation-delay: 0.06s; }
.fade-in.visible .for-card:nth-child(3) { animation-delay: 0.09s; }
.fade-in.visible .for-card:nth-child(4) { animation-delay: 0.12s; }
.fade-in.visible .for-card:nth-child(5) { animation-delay: 0.15s; }
.fade-in.visible .for-card:nth-child(6) { animation-delay: 0.18s; }
.fade-in.visible .for-card:nth-child(7) { animation-delay: 0.21s; }
.fade-in.visible .for-card:nth-child(8) { animation-delay: 0.24s; }
.fade-in.visible .feature-card:nth-child(1) { animation-delay: 0.05s; }
.fade-in.visible .feature-card:nth-child(2) { animation-delay: 0.1s; }
.fade-in.visible .feature-card:nth-child(3) { animation-delay: 0.15s; }
.fade-in.visible .feature-card:nth-child(4) { animation-delay: 0.2s; }
.fade-in.visible .feature-card:nth-child(5) { animation-delay: 0.25s; }
.fade-in.visible .feature-card:nth-child(6) { animation-delay: 0.3s; }
.fade-in.visible .fishka-card:nth-child(1) { animation-delay: 0.05s; }
.fade-in.visible .fishka-card:nth-child(2) { animation-delay: 0.1s; }
.fade-in.visible .fishka-card:nth-child(3) { animation-delay: 0.15s; }
.fade-in.visible .fishka-card:nth-child(4) { animation-delay: 0.2s; }
.fade-in.visible .fishka-card:nth-child(5) { animation-delay: 0.25s; }
.fade-in.visible .fishka-card:nth-child(6) { animation-delay: 0.3s; }
.fade-in.visible .timeline-item:nth-child(1) { animation-delay: 0.05s; }
.fade-in.visible .timeline-item:nth-child(2) { animation-delay: 0.1s; }
.fade-in.visible .timeline-item:nth-child(3) { animation-delay: 0.15s; }
.fade-in.visible .timeline-item:nth-child(4) { animation-delay: 0.2s; }
.fade-in.visible .stat:nth-child(1) { animation-delay: 0.1s; }
.fade-in.visible .stat:nth-child(2) { animation-delay: 0.2s; }
.fade-in.visible .stat:nth-child(3) { animation-delay: 0.3s; }

/* ---- Header glass on scroll ---- */
.header--scrolled {
    background: rgba(248,245,239,0.88);
    backdrop-filter: blur(14px);
    -webkit-backdrop-filter: blur(14px);
    box-shadow: 0 2px 20px rgba(23,20,15,0.06);
}

/* ============================
   RESPONSIVE
   ============================ */
@media (max-width:960px) {
    .hero { grid-template-columns:1fr; min-height:auto; }
    .hero__photo { height:55vw; min-height:320px; order:-1; }
    .hero__content { padding:52px 24px; max-width:100%; margin-left:0; }
    .features-grid { grid-template-columns:1fr; gap:32px; }
    .about-grid { grid-template-columns:1fr; gap:40px; }
    .about-photo { max-width:360px; aspect-ratio:3/4; }
    .fishki-grid { grid-template-columns:1fr 1fr; }
    .results-grid { grid-template-columns:1fr; }
    .split-grid { grid-template-columns:1fr; }
    .format-grid { grid-template-columns:1fr; gap:28px; }
}
@media (max-width:900px) {
    .container { padding: 0 20px; }
    .hero { grid-template-columns: 1fr; min-height: auto; padding-top: 72px; }
    .hero__content { padding: 44px 24px 60px !important; max-width: 100%; }
    .hero__photo { width: 100%; height: 50vh; min-height: 380px; position: relative; order: -1; }
    .hero__photo img { width: 100%; height: 100%; object-fit: cover; animation: none !important; }
    .hero__scroll { display: none; }
    .section { padding: 64px 0; }
    .about-grid { grid-template-columns: 1fr; gap: 32px; }
    .about-photo { max-width: 320px; margin: 0 auto; aspect-ratio: 4/5; }
    .features-grid { grid-template-columns: 1fr; gap: 32px; }
    .features-cards-col { grid-template-columns: 1fr 1fr; }
    .pricing-grid { grid-template-columns: 1fr; max-width:460px; }
    .fishki-grid { grid-template-columns: 1fr 1fr; }
    .photo-strip--2 { height: 240px; }
    .photo-strip--1 { height: 260px; }
}
@media (max-width:768px) {
    .section { padding: 64px 0; }
    .header__nav, .header__cta .btn--outline { display:none; }
    .hamburger { display:flex; }
    .hero__title { font-size:2.2rem; }
    .about-stats { grid-template-columns:1fr 1fr; }
    .features-cards-col { grid-template-columns:1fr; }
    .ticker__item { font-size: 0.8rem; gap: 32px; }
}
@media (max-width:600px) {
    .container { padding: 0 20px; }
    .section { padding: 66px 0; }
    .section-title { font-size: 1.7rem !important; line-height: 1.18; }
    .section-sub { font-size: 0.95rem; }
    .section-label { font-size: 0.64rem; letter-spacing: 0.18em; }
    .hero__title { font-size: 2.1rem !important; line-height: 1.1; }
    .hero__eyebrow { font-size: 0.6rem; }
    .hero__sub { font-size: 0.95rem; }
    .hero__photo { height: 56vh; min-height: 320px; }
    .hero__check { font-size: 0.825rem; }
    .header__logo { font-size: 1.15rem; }
    .for-whom__grid { grid-template-columns:1fr; }
    .for-card { padding: 20px 20px; }
    .for-card p { font-size: 0.9rem; }
    .features-cards-col { grid-template-columns: 1fr; }
    .features-quote { padding: 24px; }
    .features-quote p { font-size: 1.05rem; }
    .fishki-grid { grid-template-columns: 1fr; }
    .results-grid { grid-template-columns: 1fr; }
    .timeline-item { grid-template-columns: 50px 1fr; }
    .timeline-left { width: 50px; }
    .timeline-num { width: 40px; height: 40px; font-size: 0.95rem; }
    .timeline-body { padding-bottom: 28px; }
    .timeline-title { font-size: 1.2rem; }
    .timeline-badges { gap: 8px; }
    .badge { font-size: 0.72rem; padding: 7px 14px; }
    .pricing-card { padding: 30px 24px; }
    .pricing-price { font-size: 2.1rem; }
    .pricing-features li { font-size: 0.85rem; }
    .split-card { padding: 28px 24px; }
    .faq-question span { font-size: 0.9rem; }
    .faq-answer-inner { font-size: 0.875rem; padding: 16px 0 24px; }
    .about-name { font-size: 1.6rem; }
    .about-text { font-size: 0.9rem; }
    .about-stats { grid-template-columns: 1fr 1fr 1fr; gap: 12px; }
    .stat__num { font-size: 1.6rem; }
    .stat__label { font-size: 0.72rem; }
    .cta-section { padding: 80px 0; }
    .cta-section .section-title { font-size: 1.8rem !important; }
    .btn { padding: 13px 22px; font-size: 0.78rem; }
    .btn--lg { padding: 16px 26px; font-size: 0.8rem; }
    .ticker { padding: 14px 0; }
    .ticker__item { font-size: 0.72rem; gap: 28px; }
    .ticker__track { gap: 28px; padding-left: 28px; }
    .footer__inner { flex-direction: column; align-items: flex-start; gap: 16px; }
    .footer__links { flex-wrap: wrap; gap: 14px; }
    .header__cta { display: none; }
    .photo-strip--2 { height: 180px; }
    .photo-strip--1 { height: 200px; }
    .fade-in { transform: translateY(14px); transition-duration: 0.55s; }
}
@media (max-width: 380px) {
    .hero__title { font-size: 1.9rem !important; }
    .section-title { font-size: 1.5rem !important; }
    .container { padding: 0 18px; }
    .hero__content { padding-left: 18px !important; padding-right: 18px !important; }
}

html, body { overflow-x: hidden; max-width: 100vw; }
.section, .container { max-width: 100%; }

@media (prefers-reduced-motion: reduce) {
    *, *::before, *::after {
        animation-duration: 0.01ms !important;
        animation-iteration-count: 1 !important;
        transition-duration: 0.01ms !important;
    }
}

/* ============================================================
   SELLING-COPY REVAMP: hero lead, before/after, statement
   ============================================================ */

/* Hero lead line (big italic under ICON) */
.hero__lead {
    font-family: var(--font-i);
    font-style: italic;
    font-size: clamp(1.3rem, 2.3vw, 1.85rem);
    line-height: 1.4;
    color: var(--c-camel-dark);
    margin: 0 0 20px;
    max-width: 520px;
    animation: slide-up 1s cubic-bezier(0.22, 1, 0.36, 1) backwards;
    animation-delay: 0.35s;
}
.hero__title--brand { font-size: clamp(3.4rem, 8vw, 6rem); letter-spacing: 0.02em; margin-bottom: 14px; }

/* Before / After */
.split-list--strike li { text-decoration: line-through; opacity: 0.62; }
.split-card__note { margin-top: 22px; font-family: var(--font-i); font-style: italic; font-size: 1rem; }
.split-card--after .split-card__note { color: var(--c-camel); }

/* Identity statement block */
.statement { max-width: 860px; margin: 0 auto; text-align: center; }
.statement__p {
    font-family: var(--font-i);
    font-style: italic;
    font-size: clamp(1.4rem, 3vw, 2.15rem);
    line-height: 1.5;
    color: var(--c-text);
    margin: 0;
}
.statement__p strong { font-style: normal; font-family: var(--font-h); font-weight: 700; color: var(--c-ink); }

/* Pricing: highlight lead + featured emphasis */
.pricing-lead {
    max-width: 720px; margin: 0 auto 40px; text-align: center;
    font-size: 1.02rem; line-height: 1.7; color: var(--c-text-mid);
}
.pricing-lead strong { color: var(--c-ink); font-weight: 700; }
.pricing-pop {
    display: inline-block; margin-bottom: 12px;
    font-family: var(--font-i); font-style: italic; font-size: 0.95rem; color: var(--c-camel-dark);
}
.pricing-card--max .pricing-pop { color: var(--c-camel); }

/* Concrete "what we do": arrow bullets already via feature cards; nothing extra */

/* ============================================================
   SELLING REVAMP v2: quote bands, pull-quotes, CTA, checklist
   ============================================================ */

/* Photo + quote band */
.quote-band { display:grid; grid-template-columns:1fr 1fr; align-items:stretch; width:100%; }
.quote-band__photo { position:relative; min-height:540px; overflow:hidden; }
.quote-band__photo img { position:absolute; inset:0; width:100%; height:100%; object-fit:cover; filter:grayscale(0.08) contrast(1.03); }
.quote-band__text { display:flex; flex-direction:column; justify-content:center; gap:22px; padding:72px clamp(28px,6%,88px); background:var(--c-bg-alt); }
.quote-band--dark .quote-band__text { background:var(--c-ink); }
.quote-band__eyebrow { font-family:var(--font-h); font-size:0.7rem; font-weight:700; letter-spacing:0.22em; text-transform:uppercase; color:var(--c-camel-dark); }
.quote-band--dark .quote-band__eyebrow { color:var(--c-camel); }
.quote-band__q { font-family:var(--font-i); font-style:italic; font-size:clamp(1.55rem,2.9vw,2.5rem); line-height:1.32; color:var(--c-text); margin:0; }
.quote-band--dark .quote-band__q { color:#fff; }
.quote-band__q strong { font-style:normal; font-family:var(--font-h); font-weight:700; }
.quote-band--photo-right .quote-band__photo { order:2; }
@media (max-width:820px){
    .quote-band { grid-template-columns:1fr; }
    .quote-band__photo { min-height:340px; order:-1 !important; }
    .quote-band--photo-right .quote-band__photo { order:-1; }
    .quote-band__text { padding:44px 24px; }
}

/* Full-width pull-quote */
.pullquote { background:var(--c-ink); text-align:center; padding:88px 0; }
.pullquote__p { max-width:900px; margin:0 auto; padding:0 24px; font-family:var(--font-i); font-style:italic; font-size:clamp(1.7rem,3.6vw,2.9rem); line-height:1.35; color:#fff; }
.pullquote__p strong { font-style:normal; font-family:var(--font-h); font-weight:700; color:var(--c-camel); }

/* Centered CTA after blocks */
.section-cta { text-align:center; margin-top:44px; }

/* After-ICON checklist */
.checklist { display:grid; grid-template-columns:1fr 1fr; gap:12px 40px; max-width:820px; margin:0 auto; }
.checklist li { position:relative; padding-left:30px; font-size:1rem; color:var(--c-text); line-height:1.5; }
.checklist li::before {
    content:''; position:absolute; left:0; top:5px; width:16px; height:16px; border-radius:50%;
    background:var(--c-camel-light);
    background-image:url("data:image/svg+xml,%3Csvg width='9' height='8' viewBox='0 0 9 8' fill='none' xmlns='http://www.w3.org/2000/svg'%3E%3Cpath d='M1 4L3.3 6.3L8 1' stroke='%238F7855' stroke-width='1.5' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E");
    background-repeat:no-repeat; background-position:center;
}
@media (max-width:640px){ .checklist { grid-template-columns:1fr; gap:10px; } }

/* Before/after closing line */
.ba-foot { max-width:720px; margin:44px auto 0; text-align:center; font-size:1.02rem; line-height:1.7; color:var(--c-text-mid); }
.ba-foot strong { color:var(--c-ink); font-weight:700; }

/* Reklama block */
.rek { max-width:760px; margin:0 auto; text-align:center; }
.rek__p { font-size:1.05rem; line-height:1.8; color:var(--c-text-mid); }
.rek__p strong { color:var(--c-ink); font-weight:700; }

/* logo: keep one word feel */
.header__logo, .footer__logo { letter-spacing:0.16em; }

/* ============================================================
   AIR + SMOOTH REVEALS v3
   ============================================================ */

/* Full-bleed blocks reveal like sections */
.quote-band.fade-in, .pullquote.fade-in, .mood-mosaic.fade-in {
    opacity:0; transform:translateY(28px);
    transition: opacity 1s cubic-bezier(0.22,1,0.36,1), transform 1s cubic-bezier(0.22,1,0.36,1);
}
.quote-band.fade-in.visible, .pullquote.fade-in.visible, .mood-mosaic.fade-in.visible {
    opacity:1; transform:translateY(0);
}
/* Quote text drifts in a touch later for a nicer feel */
.quote-band.fade-in .quote-band__text > * { opacity:0; transform:translateY(14px); transition:opacity .9s ease, transform .9s cubic-bezier(0.22,1,0.36,1); }
.quote-band.fade-in.visible .quote-band__text > * { opacity:1; transform:translateY(0); }
.quote-band.fade-in.visible .quote-band__eyebrow { transition-delay:.15s; }
.quote-band.fade-in.visible .quote-band__q { transition-delay:.28s; }

/* Section headers a bit more air on mobile */
@media (max-width:600px){
    .section-header { margin-bottom:40px; }
    .hero__lead { margin-bottom:22px; }
    .hero__checklist { gap:12px; margin-top:6px; }
    .stoplist li { padding:15px 20px; }
    .quote-band__text { padding:48px 24px; gap:18px; }
    .pullquote { padding:64px 0; }
    .split-card { padding:30px 24px; }
    .pricing-lead { margin-bottom:32px; }
}

/* Reduced motion safety already covered globally */

/* ============================================================
   v4: weeks accordion + early bird banner
   ============================================================ */

/* Weeks accordion */
.weeks { max-width:720px; margin:0 auto; display:flex; flex-direction:column; gap:10px; }
.week { border:1px solid var(--c-border); border-radius:var(--r-md); background:var(--c-white); overflow:hidden; transition:border-color .3s, box-shadow .3s; }
.week.open { border-color:var(--c-ink); box-shadow:var(--sh-sm); }
.week__head { width:100%; background:none; border:none; cursor:pointer; display:flex; align-items:center; gap:16px; padding:20px 24px; text-align:left; }
.week__n { font-family:var(--font-h); font-weight:700; font-size:0.72rem; letter-spacing:0.14em; text-transform:uppercase; color:var(--c-camel-dark); flex-shrink:0; width:82px; }
.week__title { font-family:var(--font-h); font-weight:700; font-size:1.05rem; color:var(--c-text); flex:1; line-height:1.25; }
.week__icon { width:22px; height:22px; border-radius:50%; border:1px solid var(--c-ink); position:relative; flex-shrink:0; transition:all .3s; }
.week__icon::before, .week__icon::after { content:''; position:absolute; background:var(--c-ink); left:50%; top:50%; transition:all .3s; }
.week__icon::before { width:9px; height:1px; transform:translate(-50%,-50%); }
.week__icon::after { width:1px; height:9px; transform:translate(-50%,-50%); }
.week.open .week__icon { background:var(--c-ink); }
.week.open .week__icon::before, .week.open .week__icon::after { background:#fff; }
.week.open .week__icon::after { opacity:0; }
.week__body { overflow:hidden; max-height:0; transition:max-height .4s ease; }
.week.open .week__body { max-height:520px; }
.week__inner { padding:0 24px 22px 106px; }
.week__list { display:flex; flex-direction:column; gap:6px; margin-bottom:12px; }
.week__list li { font-size:0.925rem; color:var(--c-text-mid); padding-left:16px; position:relative; line-height:1.5; }
.week__list li::before { content:'•'; position:absolute; left:0; color:var(--c-camel-dark); }
.week__result { font-family:var(--font-i); font-style:italic; font-size:0.92rem; color:var(--c-camel-dark); }
@media (max-width:600px){
    .week__head { gap:10px; padding:16px 18px; }
    .week__n { width:auto; font-size:0.66rem; }
    .week__title { font-size:0.95rem; }
    .week__inner { padding:0 18px 20px 18px; }
}

/* Early bird banner */
.earlybird { max-width:920px; margin:0 auto 8px; background:linear-gradient(150deg,#241A15 0%,#17140F 100%); border:1px solid var(--c-camel-dark); border-radius:var(--r-lg); padding:40px 44px; text-align:center; color:#fff; }
.earlybird__tag { display:inline-block; font-family:var(--font-h); font-weight:700; font-size:0.72rem; letter-spacing:0.16em; text-transform:uppercase; color:var(--c-camel); margin-bottom:14px; }
.earlybird__title { font-family:var(--font-h); font-weight:700; font-size:clamp(1.4rem,3vw,2.1rem); line-height:1.2; margin-bottom:12px; }
.earlybird__title em { font-family:var(--font-i); font-style:italic; font-weight:400; color:var(--c-camel); }
.earlybird__sub { color:rgba(255,255,255,0.72); font-size:0.98rem; line-height:1.65; max-width:580px; margin:0 auto 26px; }
.eb-prices { display:flex; justify-content:center; flex-wrap:wrap; gap:14px; margin-bottom:24px; }
.eb-price { background:rgba(255,255,255,0.05); border:1px solid rgba(255,255,255,0.12); border-radius:var(--r-md); padding:16px 22px; min-width:170px; }
.eb-price--main { border-color:var(--c-camel); background:rgba(182,155,118,0.14); }
.eb-price__name { font-size:0.7rem; letter-spacing:0.12em; text-transform:uppercase; color:rgba(255,255,255,0.55); margin-bottom:8px; }
.eb-price--main .eb-price__name { color:var(--c-camel); }
.eb-price__new { font-family:var(--font-h); font-weight:700; font-size:1.5rem; color:#fff; }
.eb-price__old { display:block; font-size:0.82rem; color:rgba(255,255,255,0.4); text-decoration:line-through; margin-top:4px; }
.earlybird__code { font-size:0.95rem; color:rgba(255,255,255,0.78); margin-bottom:24px; line-height:1.6; }
.earlybird__code strong { color:var(--c-camel); font-weight:700; letter-spacing:0.05em; }
@media (max-width:600px){
    .earlybird { padding:30px 20px; }
    .eb-prices { gap:10px; }
    .eb-price { min-width:calc(50% - 6px); padding:14px 12px; }
    .eb-price__new { font-size:1.3rem; }
}

/* ============================================================
   v5: blogger perks + lifestyle gallery
   ============================================================ */
.perks-grid { display:grid; grid-template-columns:repeat(3,1fr); gap:1px; background:var(--c-border); border:1px solid var(--c-border); }
.perk { background:var(--c-white); padding:30px 28px; transition:background .3s; }
.perk:hover { background:var(--c-camel-light); }
.perk__icon { font-size:1.5rem; margin-bottom:12px; line-height:1; }
.perk__title { font-family:var(--font-h); font-weight:700; font-size:1.02rem; color:var(--c-text); margin-bottom:6px; }
.perk__text { font-size:0.9rem; color:var(--c-text-mid); line-height:1.55; }
@media (max-width:820px){ .perks-grid{ grid-template-columns:1fr 1fr; } }
@media (max-width:520px){ .perks-grid{ grid-template-columns:1fr; } }

.life-gallery { display:grid; grid-template-columns:repeat(3,1fr); gap:2px; width:100%; background:var(--c-border); }
.life-gallery__tile { aspect-ratio:3/4; overflow:hidden; position:relative; }
.life-gallery__tile img { position:absolute; inset:0; width:100%; height:100%; object-fit:cover; transition:transform 1.2s cubic-bezier(.22,1,.36,1); }
.life-gallery__tile:hover img { transform:scale(1.05); }
@media (max-width:640px){ .life-gallery{ grid-template-columns:1fr 1fr; } }

/* Before/After designed images */
.ba-images { display:grid; grid-template-columns:1fr 1fr; gap:22px; max-width:1000px; margin:0 auto; }
.ba-images figure { margin:0; overflow:hidden; border-radius:var(--r-md); box-shadow:var(--sh-md); background:var(--c-white); }
.ba-images img { width:100%; height:auto; display:block; transition:transform 1s cubic-bezier(.22,1,.36,1); }
.ba-images figure:hover img { transform:scale(1.02); }
@media (max-width:720px){ .ba-images{ grid-template-columns:1fr; gap:16px; } }

/* Perks featured image */
.perks-feature { max-width:560px; margin:0 auto 48px; }
.perks-feature img { width:100%; border-radius:var(--r-md); box-shadow:var(--sh-md); display:block; }
.perks-feature figcaption { text-align:center; margin-top:16px; font-family:var(--font-i); font-style:italic; font-size:1.1rem; color:var(--c-camel-dark); line-height:1.5; }

/* ============================================================
   v6: что входит (comparison table), reviews, call badges
   ============================================================ */

/* Group-call badge on weeks */
.week__call { display:inline-flex; align-items:center; gap:6px; margin-left:auto; margin-right:12px;
    font-family:var(--font-h); font-size:0.62rem; font-weight:700; letter-spacing:0.08em; text-transform:uppercase;
    color:var(--c-camel-dark); background:var(--c-camel-light); padding:5px 11px; border-radius:40px; white-space:nowrap; }
@media (max-width:600px){ .week__call{ display:none; } .week.has-call .week__title::after{ content:' 🎥'; } }
.week__result-call { margin-top:10px; font-family:var(--font-h); font-size:0.78rem; font-weight:700; color:var(--c-camel-dark); }

/* Quip line inside week */
.week__quip { margin-top:12px; padding:12px 16px; background:var(--c-camel-light); border-radius:var(--r-sm);
    font-family:var(--font-i); font-style:italic; font-size:0.95rem; color:var(--c-text); line-height:1.5; }

/* Что входит: comparison table */
.incl { max-width:920px; margin:0 auto 8px; border:1px solid var(--c-border); border-radius:var(--r-lg); overflow:hidden; background:var(--c-white); }
.incl__row { display:grid; grid-template-columns:1.6fr 1fr 1fr 1fr; align-items:center; border-bottom:1px solid var(--c-border); }
.incl__row:last-child { border-bottom:none; }
.incl__row--head { background:var(--c-ink); }
.incl__row--head .incl__cell { color:#fff; font-family:var(--font-h); font-weight:700; font-size:0.9rem; text-align:center; padding:18px 10px; }
.incl__row--head .incl__cell:first-child { text-align:left; }
.incl__row--head .incl__cell--main { color:var(--c-camel); }
.incl__feat { padding:16px 20px; font-size:0.92rem; color:var(--c-text); line-height:1.4; }
.incl__cell { padding:16px 10px; text-align:center; font-size:0.9rem; }
.incl__yes, .incl__no { display:inline-flex; align-items:center; justify-content:center; width:26px; height:26px; border-radius:50%; font-size:0.85rem; font-weight:700; }
.incl__yes { background:rgba(74,140,90,0.14); color:#3E8E52; }
.incl__no { background:rgba(176,74,74,0.12); color:#B04A4A; }
.incl__row--alt { background:var(--c-bg-alt); }
.incl__col-main { background:rgba(182,155,118,0.08); }
@media (max-width:640px){
    .incl__row { grid-template-columns:1.4fr 0.9fr 0.9fr 0.9fr; }
    .incl__feat { padding:12px 12px; font-size:0.8rem; }
    .incl__row--head .incl__cell { font-size:0.68rem; padding:14px 4px; }
    .incl__cell { padding:12px 4px; }
    .incl__yes,.incl__no { width:22px; height:22px; font-size:0.75rem; }
}

/* Reviews masonry */
.reviews { columns:3; column-gap:16px; max-width:1080px; margin:0 auto; }
.review { break-inside:avoid; margin-bottom:16px; border-radius:var(--r-md); overflow:hidden; border:1px solid var(--c-border); box-shadow:var(--sh-sm); background:var(--c-white); }
.review img { width:100%; height:auto; display:block; }
@media (max-width:900px){ .reviews{ columns:2; } }
@media (max-width:560px){ .reviews{ columns:1; max-width:420px; } }

/* Section feature image (reklama) */
.sec-photo { max-width:520px; margin:0 auto 40px; }
.sec-photo img { width:100%; border-radius:var(--r-md); box-shadow:var(--sh-md); display:block; }

/* Format list bigger cards */
.format-col__title { display:flex; align-items:center; gap:10px; }

/* Tariff intro images (3-up) */
.tariff-images { display:grid; grid-template-columns:repeat(3,1fr); gap:16px; max-width:1040px; margin:0 auto 48px; }
.tariff-images figure { margin:0; overflow:hidden; border-radius:var(--r-md); box-shadow:var(--sh-md); }
.tariff-images img { width:100%; height:auto; display:block; transition:transform 1s cubic-bezier(.22,1,.36,1); }
.tariff-images figure:hover img { transform:scale(1.03); }
@media (max-width:760px){ .tariff-images{ grid-template-columns:1fr; gap:14px; max-width:420px; } }
.incl-title { text-align:center; font-family:var(--font-h); font-weight:700; font-size:1.1rem; color:var(--c-text); margin:0 auto 22px; letter-spacing:0.02em; }

/* ============================================================
   v14: airy blush theme
   ============================================================ */
body { background:linear-gradient(180deg,#FFFAF8 0%,var(--c-bg) 100%); }

.header { background:rgba(255,251,249,0.95); border-bottom-color:var(--c-border); }
.header--scrolled {
    background:rgba(255,250,248,0.93);
    box-shadow:0 8px 28px rgba(112,68,84,0.08);
}
.mobile-nav { background:#FFFAF8; }

.hero {
    background:
        radial-gradient(circle at 18% 22%,rgba(224,190,200,0.34) 0%,rgba(224,190,200,0) 40%),
        linear-gradient(160deg,#FFFCFA 0%,#F9F0F2 100%);
}
.hero__photo img { object-position:center 48%; filter:saturate(0.88) contrast(1.02); }
.hero__photo::after {
    background:linear-gradient(200deg,rgba(80,50,61,0) 0%,rgba(80,50,61,0.05) 58%,rgba(80,50,61,0.20) 100%);
}

.ticker {
    background:#F3E6E9;
    color:var(--c-ink);
    border-top:1px solid var(--c-border);
    border-bottom:1px solid var(--c-border);
}
.ticker__item { color:var(--c-ink-soft); }
.ticker__item::after { color:var(--c-camel-dark); }

.icon-visuals {
    background:
        radial-gradient(circle at 50% 0%,rgba(255,255,255,0.92),rgba(255,255,255,0) 44%),
        linear-gradient(145deg,#FBF5F3 0%,#EEDDE1 100%);
}
.icon-visuals__head .section-label { color:var(--c-gold); }
.icon-visuals__head .section-title { color:var(--c-text); }
.icon-visuals__head .section-title em { color:var(--c-camel-dark); }
.icon-visuals__grid { grid-template-columns:repeat(3,1fr); gap:16px; }
.icon-visuals__grid figure {
    border-radius:var(--r-lg);
    background:#EADADD;
    border:1px solid rgba(196,160,106,0.28);
    box-shadow:var(--sh-md);
}

.for-whom__grid,
.fishki-grid,
.pricing-grid {
    gap:14px;
    background:transparent;
    border:0;
}
.for-card,
.fishka-card {
    border:1px solid var(--c-border);
    border-radius:var(--r-md);
    box-shadow:var(--sh-sm);
}
#format .fishki-grid { grid-template-columns:repeat(2,1fr); max-width:920px; margin:0 auto; }

.week {
    border-color:var(--c-border);
    border-radius:var(--r-md);
    background:rgba(255,255,255,0.82);
    box-shadow:var(--sh-sm);
}
.week.open { border-color:var(--c-camel-dark); }
.badge { border-radius:999px; background:rgba(255,255,255,0.7); }

.pricing-card {
    border:1px solid rgba(196,160,106,0.25);
    border-radius:var(--r-lg);
    box-shadow:var(--sh-md);
    overflow:hidden;
}
.pricing-card--featured { background:linear-gradient(180deg,#FCF8F6 0%,#F1E3E6 100%); }
.pricing-card--max { background:linear-gradient(155deg,#8B6570 0%,#60414B 100%); }
.pricing-badge { border-radius:0 0 14px 0; }
.pricing-badge--gold { background:#D8BE94; color:var(--c-ink); }

.quote-band--dark .quote-band__text { background:linear-gradient(150deg,#81606A 0%,#5B3E47 100%); }
.cta-section { background:linear-gradient(145deg,#82606B 0%,#563A43 100%); }
.footer { background:#493139; }

.about-photo,
.review { border-radius:var(--r-lg); box-shadow:var(--sh-md); }

@media (max-width:700px) {
    .icon-visuals__grid { grid-template-columns:repeat(2,1fr); gap:10px; }
    #format .fishki-grid { grid-template-columns:1fr; }
    .pricing-grid { gap:16px; }
}